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EPISODE 055

Ep 055: My Content Strategy with Bobby Klinck

December 4, 2018 Bobby Klinck
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If you’re an online entrepreneur, you’ve probably heard about the importance of developing a content strategy. The question is: what does one actually look like? I know it can be challenging to figure that out without concrete examples, so today I’m going to share the details of the plan I have in place for getting my content out there.

In this episode, I walk you through exactly what I’m doing with my own content, what my overall plan is, and the reasons behind the decisions I’ve made. You’ll hear about tactics I’ve had in place for a while, as well as areas I’ve been developing with an expert to help you grasp the basics of what a content strategy should look like and start putting together a plan for your business.

What You'll Learn in Today's Episode

  • My overall approach to content.
  • The six major parts of my content strategy.
  • Where my strategy differs from others.
  • Why your content needs to be stuff you’re actually interested in.
  • The benefits of having a Facebook group.
  • Why I don’t rely on Facebook as a primary connection source.
  • Various ways I deliver my content.
  • What quick tip videos are and how I use them.
  • The benefits of using video content.
  • How all the pieces of my content strategy fit together.

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