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EPISODE 067

Ep 067: Pruning Your List with Bobby Klinck

February 26, 2019 Bobby Klinck
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It can feel impossible to succeed when all you seem to see are people with huge email lists or massive social media followings. But these things aren’t necessary for success. In this episode, I’ll be sharing my numbers, from audience to conversions, and you may be surprised at how well you can do with a smaller list.

You will get some valuable insight into the processes that you can put in place in order to create and nurture a truly engaged—and buying—list and community. There are multiple ways to build your business, but I’m going to show you how to do so with your email. Listen in to learn how to build an engaged list, what steps you can take to build momentum and trust with your people, and why you have to be consistent with your posting and emails.

What You'll Learn in Today's Episode

  • Surprising facts about audience numbers and metrics.
  • The different things you need to be doing if you want an engaged list.
  • Why an engaged audience is better than a large audience.
  • Examples of how I’m growing and nurturing my own list.
  • How you can create more goodwill with your audience.
  • Tips on staying consistent.
  • The concept of looping content and how to apply it.
  • How to be authentic and add more ‘cowbell.’
  • The tactics of list cleaning and why I have proactively purged almost 4,000 subscribers.

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